MEET IAN
REEVES.
Founder of ACE. PSYCHOLOGY Coach. Human First.
With over a decade in high-performance spaces, Ian blends science, strategy, and soul to help people align who they are with how they show up.
COACHING
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PROGRAMMES
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CONSULTING
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COACHING | PROGRAMMES | CONSULTING |
From the Sidelines to the Centre.
Ian’s work began in elite sport, decoding performance, tracking behaviour, and studying what makes people thrive under pressure.
But beneath the achievements and outward momentum, he kept seeing the same thing: Driven people feeling disconnected, exhausted, and unsure why they weren’t thriving.
That insight sparked a new question:
What if we coached the person, not just the performance?
"High performance isn’t about doing more.
It’s about doing what matters,
on purpose."
— IAN REEVES
Trusted in rooms
where performance matters.
Ian has spent the last decade behind the scenes with high performers, in boardrooms, locker rooms, classrooms, and 1:1.
He’s worked with elite athletes, business leaders, educators, and creatives to rewire how they think, lead, and live.
But this work isn’t reserved for the “elite.”
It’s for anyone ready to stop performing and start progressing.
TOOLS BEHIND
THE Thinking.
The voices, tools, and insights that inform his approach to coaching, mindset, and performance.
BOOKS
The Advantage
Patrick Lencioni
Finding Mastery
Dr Michael Gervais
Dare To Lead
Brene Brown
The First Rule of Mastery
Dr. Michael Gervais
The Chimp Paradox
Steve Peters
The 7 Habits of Highly Effective People
Stephen R. Covey
Open
Andre Agassi
PODCASTS
The Imperfects
Hugh van Cuylenburg, Ryan Shelton & Josh van Cuylenburg
Strategy
HBR On
Where Others Won’t
Cody Royale
You’re not here
to play small.
You feel it, the gap between who you are and how you’re showing up.
You don’t need more noise. You need a circuit breaker.
This is it.